With the emergence of many different content management systems out there, it’s important to know the importance of having an expert with years of experience developing your website on these platforms. Of all these platforms WordPress has always stood high above the rest, due to its easy installation, user friendly interface, and much more. And …
These days having a CRM setup to store your captures leads is more important than ever. Storing these leads in one account will save your hours on time, and will make following up on these leads much easier, and will increase your sales. People are using Facebook’s Ad Manager much more these days as it …
Website’s used to be done purely with html and php with no way for the customer to edit their content easily, but those methods have gone the way of the dinosaur. These days almost all websites are overlaid onto a CMS (Content Management System). CMS’s are great for allowing customers to be able to edit …
When it comes to running a successful business your website is the best marketing tool in your arsenal. A great website design can make a huge impact on your business and the leads you are bringing in. But if you’re not careful, you could be making some mistakes that can really turn users off from …
Website Animation Is your website lacking a visual punch or fails to draw people in to learn more about what your company does? Having interactive and custom programmed animation elements in your website can help your customers better understand what you do and what makes you different easier than words. Visual aides, movies, animations and …
Search engine marketing comes in many forms, from Twitter Cards, Pay Per Click Advertising via Google, Bing, Instagram, and more… There are so many different forms of search marketing, it can be overwhelming to figure out which ones your business should focus on, nevermind the time it takes to actually set up even one account. …
If you are a new business or having your branding redone, you’re probably wondering whether it’s worth having a custom logo designed, or just using a logo template. Or there’s a good possibility that you don’t actually know the difference. In this article we are going to break down the difference between the two and …
For people new to the industry or business owners just starting out, building a website can be tricky and they are unsure where to start. Well the framework of the website is one of the first things you need to look at. With the technology we have nowadays almost every website is built over a …
In the modern era of web development, more and more companies like Wix and other website builders are popping up. Many people believe that using these types of software and building your own website is easy and cheap. But the reality is that hiring a professional marketing agency to build your website is still the …
These days growing your business is no easy task, with all the responsibilities you have the last thing you want to worry about is updating and maintaining your website. Here are some tips and tricks and what you need to do in order to keep your Kelowna website design relevant and effective, letting you focus …
Are you a small business just starting out, and not sure if you need a website? Here are 10 reasons why your small business needs a website to help grow your business, and why you should hire a Kelowna web design company. Expectation This is really one of the most important points on this list. …
These days the internet is used for virtually anything, especially when it comes to buying and selling. For this reason alone it is imperative that your website is secure. Wondering what you can do to achieve this? Here is some information that help you make the smart decision and purchase an SSL for your website. …
These days almost everyone uses their mobile phone for browsing the internet. If a website is not mobile friendly the majority of users will leave the site and find one that is. In this article you will learn why you need a responsive website and why it’s so critical for your business’ success, and how …
Are you a new business in Kelowna and need a Kelowna web designer to help you get exposure for your new business? Here are some tips and tricks on what you’ll need to ask when hiring a Kelowna web design company to help build your new website. What is your goal for building a website …
The Benefits of Social Media Management via a Professional Online Marketing Company According to the Canadian Census, firms with less than 20 employees made up close to 90% businesses in the Canada. Therefore, the probability is that if you are an entrepreneur, you are running one of those modest companies. When you are operating a …
This has always been one of our favorite analogies and also happens to be the easiest way to explain programming and software development to someone who doesn’t speak the same language. It’s been highly shared, and unfortunately, we don’t know who the original author was/is, but kudos to whomever wrote this gem. Read on. How …
Ask them to describe the steps needed to make a cup of tea, they will say something like: boil water put tea in a pot when the water is boiled pour it into the pot wait 5 mins pour the tea into cups add milk drink Now the fun begins. You need to start asking …
Kelowna is located in central southern British Columbia, Canada. Around 200,000 people call Kelowna home; with the city bursting at the seams during the hot summer months due to an influx of tourists. Kelowna is a sought after destination which makes it no surprise that many web designers and Internet professionals flock to Kelowna to begin their …
Reading a Report Below is a standard report that is generated from our reporting software that tells you where your site ranks for the key terms we are focusing. At the top of the table it tells you which search engine we are running the report for, and the below the title of the search …
At Atomic 55, located in Kelowna BC, we specialize in search engine optimization or SEO of your business website. Perhaps you have a website that is getting little to no traffic or you maybe you have tried SEM / PPC campaigns with little or no success converting customers. We can help you take your website …
If you haven’t hear the latest buzz about SYNCRO Web Chat 2 Text, then I highly suggest you go on over to syncrowebchat.com and check it out. This website chat tool is unique, because it doesn’t require an app to run, you don’t need to learn anything new, and best of all it is free …
What you need to do In order for a Responsive WordPress website to function the user the web application runs under, apache if you have the site configured to use mod_php or the FTP user if you have the site configured to use FastCGI in Plesk, must have read, write and execute permissions on some …
Finally a new site… We have updated our core site a little bit, but stay tuned for all of the updated feature and services we are going to be providing locally. Things have really changed with our company over the last couple years and we have some pretty cool marketing packages to pass down to …
Do you use email to contact a list of clients or sent out newsletters? Starting July 1, 2014, Canada’s new Anti-Spam legislation takes affect and could impact how you are allowed to get in touch with your contact lists via mass email and other electronic communications. According to this great post from Mailchimp.com (our preferred …
Scheduled Power Outage Fortis has scheduled a planned power outage that will be affecting our telephone support connectivity during the hours of 9am-2pm PST on Tuesday, June 17th. We will be doing our best to field email inquiries during this time, but we are cautioning clients that there could be delays in our response time. …
2014 Year For The Mobile The start of 2014 will be a year for the mobile, as we can see a growing trend in today’s society people are using their mobiles to access social media. Adobe did a survey on consumers to really find out how much people are using their mobile to access social …
Come With Me If You Want To Live Pt2 As discussed in our last week’s blog about in the business world marketing online and how the scope of the internet is forever expanding. So this week my next topic or prediction might make my last week’s top 6 failed predictions right under ‘No one would …
By Craig Kelley and Dale Manton Save Downtown Kelowna Alliance One can always tell when it’s spring-time in Kelowna. Not so much just from the departure of our not-so-appreciated winter companion the “low valley cloud”, nor the line ups at all the car washes in town or even the ramp up of golf course advertisements….no, it’s the …
We’ve got a bone to pick with a Forbes article we came across entitled ‘The Hidden Benefits of Social Media Marketing Why Your Strategy May Be Working Better Than You Think.’ Now, we feel the need to clarify a few things, because the picture these guys are painting is damn-near upside down. where to buy …
If the ‘Harlem Shake’ has taught us anything in the past week or so, it’s that social media’s awesome power is the very thing that will lead to the destruction of whatever it touches. Well, not necessarily everything; just the stuff that’s ‘good enough’ to somehow go viral and/or gain obscene popularity. This isn’t a new …
Clash Of The Titans The walls are closing in as the social media phenomenon titans Myspace and Facebook near-simultaneously experimented with new roll-outs over the past month. For those of you who weren’t around for the Myspace hype the first time, they were basically running the show for social media, period, for quite some time …
The end of the world never came, so here we are back to the grind at the start of what we’d like to hope will be another great year. One of the biggest issues with the new year is getting back into work mode. Everybody suffers from this (you’re lying if you deny it) including …
So you want some fancy edgy creative, eh?! Well, it’s a good thing you found us…or is it? Does your branding suck? Marketing not looking so hot? Business fighting for establishment? Sounds to me like you need some up-to-snuff branding and marketing strategies to get you back on the field…but can you handle the heat? …
Two different words right? Thought so. Pretty hard to argue especially if you use one of them there things called a dictionary. So tell me why ya’ll seem to think that just by having a new website and some shiny new promotional pieces that you’ve somehow been absolved of physically pedaling your wears? Serious problem …
Facebook used to be exemplary of a potentially Utopian universe; endless possibilities and exchanges of information to be had, while blurring the lines of global connectivity. Though the platform isn’t entirely Utopian based on the idea that you have to work within the confined site, the social implications thereof indicate a leniency towards unity. Now, we must …
Original article @ DigitalFamily.com Responsive web designs, respondto the change in a screen size by adjusting the layout of the page. In the world of web design, the only thing harder than keeping up with the ever-evolving standards in HTML, CSS, and other technologies, is keeping up with the vocabulary. Among the latest hot new terms …
There’s a circulation of a particular phenomenon that is leaving us with head-scratching distaste time and time again that we personally find unacceptable – blaming the computer. Not sure what we’re getting at? Well, for instance, this weekend we had to deal with a shit-storm of stupidity along the lines of online servers being down, …
Lately I’ve had a bout of bad experiences with horrible customer service, so here I am addressing the issue. When it comes to people doing the absolute bare bones minimum required of their job description as opposed to taking an extra 30 seconds to go the extra mile – hell, not even the extra mile, we’re …
Those of you who”ve been keeping up with the progression of social media sites, or have been involved with them for quite some time, may have a small heart attack after viewing the new Myspace roll-out. We aren”t kidding when we say it”s un-freakin-real. To get the rest of you up to speed: Founded in …
What a surprise; it turns out we were right when we said the iPhone 5 was nothing to get excited about. The one big factor playing into the lack of hype and letigimate excitement for this phone’s flopped release was the lack of secrecy involved, as opposed to when Steve Jobs was still running the show …
Since Apple’s announcement of their press conference September 12th the internet has been flooded with is suspicion upon rumor upon unverified detail about the fabled iPhone 5. The only surfaced and questionably legitimate leak of the iPhone 5 (which will presumably not be numbered just like the newest release of the iPad, which was expected …
If you, like us, have ever had the opportunity to meet somebody who doesn’t have a social media account, do you immediately ask them WHY? We do…there’s just something weird about not having a social media account or some shape or form nowadays. People borderline base eachothers’ existence on social media accounts. So what’s the …
Dearly beloved. We are gathered here today to mourn the loss of conventional communication; because somebody frankly needs to bury it. Yes, the days have come and gone where you’d simply yell down the street to catch the attention of a friend, use paper cups and string as phones, or walk over to a someone’s …
We know that the Facebook IPO story has been beaten to death, resurrected, then drowned…but we’ve still got a small bone to pick with this ‘IPO from hell’ situation. Now, what we’re having a hard time wrapping our heads around is what’s happened with their stock today considering their progress in the past quarter; their …
Being who we are, we spend a lot of time on the internet, which happens to be full of obscenities and entertainment. Through the grapevine, one of our staff learned of and brought a game into the office that we play on a regular basis that goes by the name Your Team. Now, “Your Team” …
Remember the old days when a ‘tablet’ was just the fancy word your doctor used instead of saying pill. You should. Because in the world of gadgets, computer tablets are still the newbies, and have only been floating around your local Future Shops Best Buys (because we have one here now) for a few years. …
Laaaaadies and gentlemen, grab a drink and have a seat – it’s gonna be a showdown! Innnnn the red corner; a dated, expensive, and ineffective marketing tool that somehow still stays on top of the game despite its many flaws – print marketing! Wooo? No. Boo. In the blue corner; cost effective, traceable, broad-spectrum, fun …
We had a very interesting article fall into our laps the other day, that, at first glance, appeared to be dated circa 1991, but, alas, was not. We present you: . Sadly, the author of this article did not decide to include the most important point in their conclusion (which should really have been presented …
Formal Fridays So if you know anything about us at Atomic 55, it’s that we like to be um, comfortable. Well a new leaf has turned and we are cranking out the swank every Friday (if we can keep this up) with Formal Fridays. Gone will be the Fridays we show up in ball caps …
We get asked a lot what the ROI (Return On Investment) is with social media. The timeless goal of many businesses getting into social media marketing for the first time is that they want to create a direct ROI as a result of these marketing efforts. We are deeply sorry to inform you that this …
Believe it or not, we don’t just work and work during office hours. As baffling as it might be to believe, we stay after hours too (after being forced to tolerate each other 9-5 mind you) to conduct some very serious research. Example: If we put the tallest man in the office in a pair …
Alright, we’ve got a score to settle with all you Lawyers/Accountants/Realtors/Dentists/Doctors/Car Salesmen/Investors/Mortgage Brokers/Whoever else…your face is NOT your logo!! It’s unfortunate that a business’ branding can suffer so deeply by having nothing but people’s faces plastered on business cards, signs, billboards, letterheads, whatever…it’s frankly embarrassing. Be a grown up and get some proper branding done. …
Around the office we have a lot of unique minds, personalities, people, whatever you may call them, who are also rather complicated…too complicated to be explained in one blog post. So, we decided to give Pinterest a whirl, and create our own account, primarily to show the world the inner workings of the brains that …
Facebook will be updating their ‘Pages’ soon, to the new Timeline format that has been optional up until now. Changes to the Pages layouts will be permanently changed within a few weeks. And here’s why you shouldn’t waste any time jumping on board with this great new Facebook trend The new Timeline features two options …
We were curious about which tweets are getting the most viewers on the Twittersphere, and there seems to be no surprises. With the sheer volume of followers, one bad tweet can sink their reputations faster than a sex tape. We also found that the most popular Tweeters out there tend to be singers (8 out …
One of the latest equivalents to an online crack addiction is Pinterest, a social media outlet that allows users to create themed boards and ‘pin’ pictures related to each heading (but if you’re reading this, chances are you know the details). The site allows you to add descriptions to the photos you pin, but the …
Memes…Again We know we’ve been talking about these “meme” things a lot lately, but we have a good reason this time! We made one! We don’t work in a conventional office, to say the least, so we figured that this meme would be fully appropriate to finally explain our jobs to people. It’s not all …
We’re hiring Contact Atomic 55 The link above will take you to beautiful little gem of a form asking for you to submit to a bit of info. We ask that you send it to us as fast as fast can be, so that we can immediately oooooh and ahhhh over your qualifications. We want …
Possibly one of the most loved/hated days to grace the calendar, Valentine”s day invokes a turbulent mix of emotions in people, whether it be out of love, jealousy, self-pity, or an arsenal of other negative emotions. The unfortunate part about Valentine”s day is that it would appear to be more of an “I”m single and …
We had to write about this because our social media outlets are exploding with every clever phrase, picture, spelling mistake that makes it way on the internets. Seems to be the way the online community has banded together once again, Facebook pages devoted to memes, or trending topics that make absolutely no sense to anyone …
The internet has proved itself yet again to be the most interesting creature we are yet to encounter. Surfing through cyberspace for quite some time have been all sorts of unique groups and characters, however none seem to step up to the place like these guys have. Anonymous, as they call themselves, are a ghost-like …
You’ve heard about how social media is becoming a huge marketing tool and how if you’re a company and don’t get into it then you’re falling behind etc etc. We won’t write another blog about that because frankly, this isn’t that kind of blog, if you’re smart enough to read this you’re smart enough to …
So there have been a few posts, couple of random tweets and some gossipy grumblings and I can finally confirm it”s all true! Except for that thing about the donkey – that was way off base, it was a goat and it didn”t happen the way they said it did. Anyway. We’re on the move …
Well thankfully that dreaded hockey stuff is over with and the office has settled down a bit. It was getting a little tense over here on game days. We’re now back to business as par use and really looking forward to some monumental changes that are coming up in the next couple of months. We …
Hockey playoffs have taken over the lives of British Colombians, since the Canucks are thisclose to making it almost all the way, and it’s really sparked some serious fan-demonium around our office. We have half the office as die hard Canuck Fans, half the office as die hard Anti-Canuck fans and half the office as …
Just like the title of this post reads, I was a busy little Internet beaver this week. I felt kind of like Christopher Columbus, but rather than discover something profound like new land masses, I stumbled upon some new social media apps and stuff. In the process I also found myself overwhelmed at how much …
***UPDATE*** Thanks for the concern everyone! Cory is just fine. I repeat he is OKAY. He wasn’t harmed during this blog post. Every office has a jackass person who takes the office too seriously. Ours is named Jose Alejandro (names have been changed to protect the Google searches). He steals sandwiches, eats expired food, tells …
As someone who is really, really, obsessed with details, organization, processes and the like I have come across two of the most frustrating scenarios this month related to print shops. First I should clarify. We don’t normally work with local printers. Save the ‘ohmagawdyoudon’tsupportlocalBS’ for someone who cares because these incidents have reaffirmed exactly why …
Did you know that we used to have an office Chihuahua? Her name was Google. Fitting no? She was really cute. But she pooped everywhere. It made the place smell bad. Then she did the unthinkable and bit a kid. In the knee. So we gave her away. And then that person gave her away …
We had a potential office space buyer come into our office the other day and he posed a good question. He asked me if the infrastructure was included in the sale price of the unit. I hadn’t really put a lot of thought into it either way; just the fact that I hadn’t thought about …
Like many of you have probably already done or are in the process of doing I too am in the middle of thinking about my “business goals” for this New Year of 2K11. The funny thing (and this is of course up for interpretation) is that I can’t really think of anything crazy that I …
Ahhhhhh, so the title really does say it all. I encountered some big blog bumps in the road my friends. My real life essentially got in the way of my blog life. It happens. I know. I’ve talked to others about it and apparently this is a very natural and normal occurrence. Of course I …
I”m trying to figure out when marketing for businesses became a nice-to-have rather than a need-to-have? It”s obviously a common issue faced within the “local” design community- I use that in a loose “Canada wide” sense. And really, it has to be a problem faced within all shops of our size. A few reasons for …
It must be that time of year as dually noted in the title – application time. Lately we have been inundated with applications, drop-ins, resume fly-bys and phone calls for ‘the hiring manager’. So I decided it would be a good idea to give some feedback to prospective job hunters. 1) We are a creative …
Office Contest So we had a contest running on our website, (this website right here) since it’s launch way back when. Basically, you could draw something with your mouse according to the posted theme and if your drawing was selected you would win $55. It failed. Miserably. F.A.I.L. The only drawings that were ever submitted …
Sweet Blogging Dreams I fell asleep last night dreaming of my next blog post. I think that must be a common ‘issue’ that ‘bloggers’ especially ‘mega-bloggers’ like myself have to wrestle with. I’ve written three blog posts, so I am therefore calling myself a ‘mega blogger’ now. I count entitlement as a great quality to …
Apple wants to own your ass and Chanel wants to accessorize it Well so far I have no fans at all not a #1 or a #2, but that’s ok. I’m not going to let my narcissism get in the way of my goals – again. Not really sure what I should talk about today, …
So most people have New Year’s resolutions where they commit to losing weight and giving up vices such as drugs, smoking and the Internets and just generally improving their life. Well I don’t smoke and I find that September is really my New Years. So for my September New Years (SNY) (BTW SNY starts after …
Google and Personalized Search Early this month Google announced that they would be tailoring everyone’s search results based on their search history even when users are not signed into Google. Personalized results are nothing new on Google. The search giant has been customizing peoples SERPs (search engine results pages) for quite a while already, but …
When reading about web hosts on their own websites they all seem to be the perfect host to partner up with. We are of course not that easily fooled and understand that many of them have a couple of weak spots. To ensure that you do not sign up with a poor host it might …
While Google’s Matt Cutts has certainly provided a wealth of helpful tips via the company’s Webmaster Central YouTube channel, he is not the only one to do so. Greg Grothaus of the Search Quality Team has posted a video (along with a presentation on the Webmaster Central Blog) covering duplicate content and multiple site issues …
Why doesn’t site submission move my site to the top? Getting your site listed with search engines means only that it will be included in their indices. Improving the position in search engines’ result pages is a different task. This task involves optimization of your pages for the targeted keywords, improvement of site link popularity …
Facebook Search Feature Facebook has begun rolling out a new version of its search feature, which it began testing with a select few last month. Of course, this would be real-time search, in the company’s latest effort to move into Twitter territory. The announcement of Facebook’s real-time search comes hot off the heels of their …
We all know that search engines are very important for the success of a website. Almost 85% of new internet users find good websites by using a reliable search engine like Google. Search engines like Google fight to index thousands of pages of content found on the internet in the right order depending on several …
The days of heated disputes about the importance of a site theme have gone, but the new era suggests the need for revised approaches. It also introduces new tools that help you understand if a particular theme is maintained well across your site. Vertically themed sites have always served Google well and they are still …
Why is Local Search Important for your BusinessAs the web gets bigger and biggerit is becoming more of a battle to ensure your website gets listed higher up in the search engines. Local businesses can sometimes get lost or struggle to get listed at all for relevant keywords or phrases.As you will already know it …
Webmasters and SEO gurus have been scratching their heads for a few weeks now trying to figure out what has been happening to Google’s SERP rankings. After scouring blogs and forums for the last few days, it would seem that there is no real consensus. In fact, it seems that no one is willing to …
Someone sent me the question “Why Social Bookmarking? ” And I thought to myself: “Um. Why not?” Since I’m not really sure what they meant by that, I’m going to assume that this person mean “Why should I use social bookmarking in my business?” – with a full understanding of all the risks associated with …
52 conference sessions divided into four tracks: (1) marketing and sales, (2) technology and operations, (3) business development, and (4) emerging trends.
It is critical to engage a professional company that has staff members that are dedicated to search engine optimization specifically. Without the continual work that goes on with respect to link exchange, content writing and general site maintenance it is impossible to see a good rank change in Google. If you know anything about the …
8 secrets to filling the prospect funnel in your business in 60 days
Internet marketers and webmasters have always had a love/ hate relationship with Google. Whatever you think of them they do provide website owners with some great market research tools. No matter what market you are in or plan to be in, you will find these free tools provided by Google very useful when researching your …
People who say that Flash is not SEO friendly are absolutely wrong. It is just a myth that Flash is SEO unfriendly. Creating accessible flash content for search engines is crucial for you to preserve your online presence and drive traffic to your site. Follow these Flash Optimization Tips to get most out of the …
I recently read an article written by a fellow who claims to get 400 or more leads monthly from his website. Excuse me, but I am skeptical.
We are proud to launch the new Atomic 55 website, after some love, hate, time & most of all passion we bring you the all new Atomic website. This time around we chose the minimalistic straight-to-the-point design style, this reflects who we are while sticking close to one of the most important rules of design, …
Microsoft’s stance on search engine optimization really doesn’t appear to be all that different from Google’s. You’re not going to get the same results on both Google and Bing in many cases, but that is after all why the two can co-exist. The real difference is in how the results are presented, and not as …
Now Crawls External Resource Loading in SWFs Last year, Google began crawling and indexing Flash content, but now Google has announced that it can also index external resource loading. In other words, Google can index external content that loads within an SWF file, and associate it with that file, so that it will appear in …
Your site”s link profile: learn how to get high-quality and diverse links So much has been said about link building that reading every new article is like learning all over again that the grass is green and the sky is blue. However, some things need more accurate definition. You are usually told that nearly all …
